Regen is a non invasive aesthetic medicine centre based in Mauritius, founded by Dr Marie Christine Piat.

The approach is straightforward: work with what is already there, without overdoing it. Each treatment is tailored, within a controlled and medically sound framework.

As part of this project, we reworked the brand’s visual identity and positioning, developing a branding system for an aesthetic clinic in Mauritius that reflects both medical expertise and a more human approach.

The new logo draws from the idea of cellular regeneration, using clean and organic forms that balance medical precision with a softer, more fluid experience.

A complete visual system was developed, including colour palette, typography and brand guidelines, ensuring consistency across digital and physical touchpoints.

The tone of voice was refined to feel more direct and reassuring, without overpromising.