For years, Anké by Shiv Jewels was a hidden gem — loved by tourists but still under the radar in Mauritius.

Post-COVID, the mission was clear: bring Anké home.

We reshaped the brand’s presence through a strategy blending aspiration and proximity. Social media storytelling became richer and more emotional, building a stronger connection with the Mauritian audience.

The turning point? The ambassador campaign with Yashmini.
A face, a story — humanising the brand while preserving its luxury aura.

Premium shoots and curated content elevated the visual universe and reinforced Anké’s timeless elegance.

The impact was undeniable:
+1.6K% Facebook reach.
+1.2K% Instagram reach.

Anké didn’t just gain visibility — it became a luxury brand Mauritians recognise and proudly claim as their own.